We want to denormalize failure as a complete negative. Failure should be seen as a lesson that helps build character and guide you.
I want to denormalize the idea that poverty is a result of people not being financially literate. Factors such as race, gender, education, and familial socioeconomic status play a large role in the amount of capital that people have to begin with.
I want to denormalize overworking. There is only so much one can do without ending up burnt out or hitting a wall.